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OMEGA

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Biel/Bienne, SwitzerlandFounded 1848The Swatch GroupSwatch GroupWebsite

Swiss luxury watchmaker founded in 1848 by Louis Brandt in La Chaux-de-Fonds. A subsidiary of the Swatch Group, Omega is the official timekeeper of the Olympic Games and maker of the Speedmaster Moonwatch.

Founded in 1848 by Louis Brandt in La Chaux-de-Fonds as an assembly workshop for precision pocket watches. His sons Louis-Paul and César joined in 1877, renaming the company Louis Brandt & Fils. In 1894, they developed in-house manufacturing with interchangeable components, launching the Omega caliber. The Omega Watch Co. was officially established in 1903. The company became Olympic timekeeper in 1932. Britain's Royal Flying Corps adopted Omega watches in 1917, followed by the U.S. Army in 1918. In 1965, NASA selected the Speedmaster for manned space missions. On July 21, 1969, the Speedmaster was worn on the lunar surface during Apollo 11. SSIH, Omega's parent, merged with ASUAG in 1983 during the quartz crisis. Nicolas Hayek led a private investor group to acquire the combined entity in 1985, forming SMH, renamed The Swatch Group in 1998. In 1999, Omega introduced the first mass-produced co-axial escapement, based on George Daniels' invention. In 2015, the company launched Master Chronometer certification with METAS. In March 2022, Omega collaborated with Swatch on the MoonSwatch.

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QUICK FACTS

BRAND TYPE

Integrated Manufacturer

PRICE SEGMENT

Luxury

MOVEMENT TYPES

AutomaticManual WindingQuartz

MANUFACTURING

Full Manufacture

SPECIALIZATIONS

dive watcheschronographsdress watchesantimagnetic watchesspace-qualified watches

HEADQUARTERS

Biel/Bienne, Switzerland

OWNERSHIP

1848 Louis Brandt

1877 Louis Brandt & Fils

1903 Omega Watch Co.

1930 SSIH

1983 ASUAG-SSIH

1985 Nicolas Hayek and investor group

1998 The Swatch Group

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