AI descriptions
Listing copy in seconds, in your voice
The generator reads the spec fields you already filled in and writes the paragraph. Three style presets, one click, and you edit the draft before it saves.
- 1 click
- From spec sheet to draft
- Seconds
- Instead of half an hour of writing
- 3
- Style presets
- Free
- To start, on every plan
Structured input
It reads the fields you already filled
No prompt writing. The generator pulls from the structured specification fields on the listing form, so the description matches the watch in front of you instead of a generic reference. Details you would rather discuss in person, like condition, set, and production year, stay out of the text with one toggle.
- Brand, model, year, condition, case, dial, movement, bracelet
- Box and papers status and feature tags feed in too
- You choose whether condition, set, and production year appear in the text
- The more fields you complete, the richer the paragraph
- You edit the draft before saving; nothing publishes unread
Style presets
Three voices, one click apart
A dealer selling vintage Patek and a dealer moving modern Tudor do not write the same way. Pick the preset that sounds like your shop, and every listing keeps that voice without a style guide taped to the monitor.
- Set your default in Settings, override per listing
- Regenerate in a different voice without retyping anything
- Same specs in, different tone out
Professional
Authoritative, emphasises craftsmanship and heritage
Conversational
Friendly and approachable, like a knowledgeable friend
Luxury
Sophisticated and aspirational, focused on exclusivity and prestige
AI prefill
The specs research themselves
The Watch Listing Assistant is a separate feature that works before the description does: type a brand and reference on a new item, and it researches the watch on the web and fills the specification fields for you.
The assistant drafts the specs; checking them against the watch on your desk is still your job, and nothing saves until you say so.
- Search by brand and reference number on a new item
- Web research fills around 20 specification fields
- Results are cached, so a reference looked up before returns instantly
- Lookup quota scales with your plan
Search
Fields filled
How it works
- 01
Select your watch
Open any watch in your inventory. Specifications are already populated from your listing fields.
- 02
Choose a style preset
Pick Professional, Conversational, or Luxury. Your default is set in Settings and can be changed per listing.
- 03
Generate and publish
AI writes your description in seconds. Edit if needed, then publish to your active channels.
Included on the Free plan.
Description quota scales with the plan: 5 per month on Free, up to 500 per month on Business.
- Free
- Starter
- Pro
- Business
Common questions
Write the listing once, in seconds
Five free descriptions a month to hear if the voice fits. The specs are already in the form; the paragraph is one click away.