Swiss watch brand known for bold, unconventional designs and innovative timepieces that challenge traditional watchmaking conventions. Famous for the Bolt-68 collection featuring a patented bayonet mount system that allows watches to convert between wristwatch and pocket watch formats.
BOMBERG was founded in 2012 by Rick De La Croix in Neuchâtel, Switzerland, the cradle of Swiss watchmaking. The brand debuted its signature Bolt-68 collection at Baselworld 2013, named after 1968—a year of significant historical events. The Bolt-68 introduced an innovative patented bayonet mount system allowing the timepiece to be worn on the wrist or converted to a pocket watch with an included chain and medallion. In 2018, industry veteran David Sanchez was appointed CEO, transforming BOMBERG from a pure watch brand into a lifestyle brand targeting millennials with accessible pricing. The company has grown steadily, selling over 10,000 watches annually.
PRICE SEGMENT
LuxuryMOVEMENT TYPES
MANUFACTURING
AssemblerSPECIALIZATIONS
HEADQUARTERS
Switzerland