Turn One-Time Buyers Into Lifetime Collectors

Remember every preference, never miss a follow-up, and build the relationships that make luxury watch dealing profitable. CRM designed by dealers, for dealers.

Watch-specific features
Client tracking
Automated follow-ups

In Luxury Watch Sales, Relationships Are Everything

But managing hundreds of clients with spreadsheets and memory alone? You're leaving money on the table.

Many

Need Better Follow-up

Without proper follow-up, clients often don't return

More

Profitable

Repeat clients typically spend more than new customers

Higher

Lifetime Value

Strong relationships increase collector lifetime value

The Cost of Poor Client Management

  • Forgetting client preferences and losing sales
  • Missing birthdays and special occasions
  • Not knowing who to call when the right watch arrives
  • Losing track of service reminders
  • Team members not knowing client history
  • VIP clients feeling like just another number

CRM Built for How Watch Dealers Actually Work

Not adapted from generic software - purpose-built for luxury watch sales

Preference Tracking

Remember exactly what each client loves and wants

  • Favorite brands & models
  • Size preferences
  • Complication interests
  • Budget ranges

Reminder System

Never miss important client follow-ups

  • Follow-up reminders
  • Birthday notifications
  • Service due dates
  • Custom reminders

Follow-Up System

Never miss an opportunity to reconnect

  • Birthday reminders
  • Service due dates
  • Purchase anniversaries
  • Custom reminders

Purchase History

Track client purchases and spending

  • Purchase tracking
  • Total spend overview
  • Purchase timeline
  • Simple client metrics

Client Tagging

Organize and categorize your clients

  • VIP client tags
  • Collector categories
  • Custom labels
  • Client segmentation

Team Access

Share client information across your team

  • Shared client data
  • Basic collaboration
  • Simple role management
  • Contact sharing

Build Relationships That Build Your Business

See how our CRM turns casual buyers into lifetime collectors

WatchTraderHub CRM dashboard for watch dealers showing client purchase history, preferences, lifetime value tracking, and follow-up reminders

Everything About Every Client

Complete view of preferences, history, and opportunities

Capture Every Detail

From first contact, record preferences, budget, collection goals. Build a complete picture of what makes each client tick.

Track What They Love

Record wishlist items, favorite brands, dream watches. When you get something they want, you'll know instantly.

Never Miss a Moment

Automatic reminders for birthdays, service dates, follow-ups. Stay top of mind without having to remember everything.

Grow Lifetime Value

See purchase patterns, identify upsell opportunities, and turn one-time buyers into loyal collectors worth hundreds of thousands.

Features You Won't Find in Generic CRMs

Because selling a Patek Philippe isn't like selling software

Collection Tracking

Keep a record of what each client already owns. Suggest complementary pieces, track service schedules, and understand their collecting journey.

  • Full collection inventory
  • Service history tracking
  • Collection value estimates

Lead Scoring for Luxury

Not all leads are equal. Score based on budget, seriousness, timeline, and past behavior. Focus your energy on the most promising opportunities.

  • Automatic lead scoring
  • Engagement tracking
  • Priority notifications

Relationship Mapping

Track connections between clients - who referred whom, collecting partners, family relationships. Leverage your network effectively.

  • Referral tracking
  • Network visualization
  • Group management

Event & Viewing Management

Organize private viewings, trunk shows, and events. Track RSVPs, preferences, and follow up with attendees automatically.

  • Event planning tools
  • RSVP management
  • Post-event follow-up

The Math of Relationship Management

Without Proper CRM

  • • Improved client retention
  • • €15,000 average lifetime value
  • • 2-3 purchases per client
  • • 20% respond to outreach

With WatchTraderHub CRM

  • • Better client retention
  • • €75,000+ average lifetime value
  • • 8-10 purchases per client
  • • 65% respond to targeted outreach

Better client relationships lead to

Higher Value

lifetime relationships

Frequently Asked Questions

Everything you need to know about our watch dealer CRM

How is this different from regular CRM software?

Our CRM is designed for watch dealers with fields for tracking client preferences, purchase history, and watch-specific information. It integrates with our inventory and sales systems for a complete dealer platform.

Can I import my existing client data?

Yes! Import from Excel, CSV, or most other CRM systems. We map standard fields automatically and help you configure custom fields. Your entire client history can be migrated, including past purchases and notes.

What client information can I track?

Track basic client details (contact info, preferences), purchase history, and notes. Set reminders for follow-ups, birthdays, and service dates. Use tags to organize clients (VIP, Collector, etc.) for better client management.

Can multiple team members access client data?

Absolutely. Set permissions for different team members - salespeople see their clients, managers see everything. All interactions are logged so everyone knows the client history, ensuring consistent service.

How does it help with follow-ups?

Set reminders for birthdays, service due dates, or custom follow-ups. The reminder system helps you stay connected with clients and never miss important dates or opportunities to engage.

Does it integrate with sales and inventory?

Fully integrated! See what each client bought, what they looked at, their total spend, and match their preferences with current inventory. When viewing a watch, see which clients might be interested.

Start Building Million-Euro Relationships

Join successful dealers who've transformed their client relationships. See the difference professional CRM makes from your very first follow-up.

Import existing clients • Team collaboration • No credit card required