
Emporio Armani
ActiveFashion watch brand targeting younger consumers, designed by Armani and manufactured by Fossil Group under license.
Emporio Armani was launched in 1981 by Giorgio Armani as a more accessible fashion line. The brand expanded into watches in 1997 through a licensing partnership with Fossil Group. This arrangement has been extended multiple times, most recently in 2023. Fossil handles all design, manufacturing, and distribution of Emporio Armani timepieces, which include both analog watches and smartwatches.
QUICK FACTS
BRAND TYPE
Watch BrandPRICE SEGMENT
Entry LevelMOVEMENT TYPES
QuartzSmartwatch
MANUFACTURING
Design OnlySPECIALIZATIONS
Fashion watchesSmartwatches
HEADQUARTERS
Milan, ItalyOWNERSHIP
1981 Giorgio Armani S.p.A.