Atelier Wen

Atelier Wen was founded by Robin Tallendier and Wilfried Buiron, two French friends who met while studying at Peking University in Beijing. United by a passion for Chinese culture and frustration with Western dismissiveness toward Chinese craftsmanship, they founded Atelier Wen in 2018. The brand launched via Kickstarter in October 2018 with the Porcelain Odyssey collection, reaching its funding goal in under 30 minutes and raising US$100,000. The Perception collection launched in April 2022 with hand-guilloché dials by artisan Cheng Yu Cai, selling out its initial batch in 16 hours. The brand name combines the French word for workshop (Atelier) with the Chinese word for culture (文, Wén). Robin was appointed advisor to the China Horologe Association in 2016.