
AWAKE Watches
ActiveAWAKE Watches is a French independent brand combining contemporary mechanical watch design with responsible materials and craft dials.
Lilian Thibault said in a Monochrome interview that he started AWAKE in 2018 with Frédéric Ly and Nghia Nguyen to propose a more responsible and innovative approach to watchmaking. The brand first gained wider attention around its recycled-material G7 watch and later with the Mission to Earth series, including NASA-associated models using recycled titanium, meteorite, NFC and blockchain-linked experiences. AWAKE has since moved upmarket toward numbered Swiss Made automatic watches, with assembly and regulation in La Chaux-de-Fonds and a focus on handmade Sơn Mài lacquer dials.
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QUICK FACTS
BRAND TYPE
Watch BrandPRICE SEGMENT
Mid RangeMOVEMENT TYPES
MANUFACTURING
AssemblerSPECIALIZATIONS
HEADQUARTERS
Paris, FranceOWNERSHIP
2018 Lilian Thibault and founding team
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