American watch brand creating automotive and racing-inspired timepieces. Founded by industrial designer Bradley Price, Autodromo combines vintage car aesthetics with modern watchmaking to create instruments that celebrate motoring heritage and the golden era of motorsport.
Bradley Price founded Autodromo in 2011, inspired by his lifelong passion for vintage cars and racing history combined with his professional background as an industrial designer. After 10 years working in a New York City studio environment designing consumer products, Price took a leap of faith to turn his automotive passion into a creative business. The idea for Autodromo came during a drive in his Alfa Romeo GTV6 through the Hudson Valley, when he noticed the beautiful typography on the car's tachometer and imagined it as a watch dial. Since then, Autodromo has become a cult brand beloved by car enthusiasts and watch collectors globally. Notable achievements include collaborations with racing legends Vic Elford and Brian Redman, and being appointed the official watch partner for the Ford GT program by Ford NA Design Director Chris Svensson.
PRICE SEGMENT
Entry LevelMOVEMENT TYPES
MANUFACTURING
AssemblerHEADQUARTERS
United States2011 Unknown