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Gevril

Revived
New York, United StatesFounded 1758Website

Swiss watch brand founded in 1758, revived in 2001 after Jacques Gevril became Royal Watchmaker to King Ferdinand VI of Spain.

Jacques Gevril was an up-and-coming Swiss watchmaker in 1758 when he accompanied Pierre Jaquet-Droz to Madrid to present intricate musical automata to King Ferdinand VI. The monarch was so impressed he acquired every piece on display. While Jaquet-Droz returned to Switzerland, Gevril remained in Spain and earned the title of Royal Watchmaker. Subsequent generations-including Moyse Gevril and Daniel Gevril-continued the craft, developing new mechanisms and enameling techniques. In 1810, a watch signed 'Gevril à Genève' was created, now displayed at the Musée de l'Horlogerie in Geneva. The brand was revived in the 1990s and relaunched at the 1995 Basel Fair. In 2001, a Swiss family with a passion for horology acquired Gevril, maintaining Swiss production while relocating headquarters to New York.

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QUICK FACTS

BRAND TYPE

Watch Brand

PRICE SEGMENT

Luxury

MOVEMENT TYPES

AutomaticManual Winding

MANUFACTURING

Assembler

SPECIALIZATIONS

Swiss mechanical dress watchesLimited edition timepieces

HEADQUARTERS

New York, United States

OWNERSHIP

1758 Gevril family

2001 Private Swiss family ownership