Accutron

Accutron is a historic American watch brand originally launched by Bulova in 1960. It revolutionized watchmaking with the world's first fully electronic watch using a tuning fork instead of a balance wheel. The Accutron was accurate to within one minute per month and became famous for its distinctive humming sound and smooth sweeping seconds hand. The brand was worn by Elvis Presley and used by NASA in space missions. After being discontinued in 2014, Accutron was relaunched in 2020 as a standalone luxury brand under Citizen Watch, featuring innovative electrostatic movement technology.