Nixon

Nixon is an American watches and accessories brand founded in 1997 in Encinitas, California by Andy Laats and Chad DiNenna. The brand was created specifically for the action sports lifestyle market, targeting surfers, snowboarders, and skateboarders. Nixon watches are known for their bold designs, customizability, and numerous collaborations with music, film, and action sports brands like Star Wars, Metallica, and Grateful Dead. The company operates globally with sales in over 90 countries.